About Us
Welcome to 145 East, where the future of digital technology not only lives but thrives. Nestled at the heart of the Asia Pacific’s vibrant tech scene, our company is a beacon for both budding startups and established international clientele seeking to navigate the digital landscape with skill and precision.
At 145 East, we’re more than just consultants; we’re architects of digital transformation. Our mission is simple yet ambitious: to align cutting-edge technology assessments with your strategic vision, ensuring your journey from blueprint to commercial triumph is seamless and successful. We bring to the table a wealth of experience to breathe life into digital products, ensuring they’re not just viable but vibrant participants in the market.
Our suite of digital solutions is both broad and bespoke, covering the gamut from product development, market fit mastery, and launch strategies to website craftsmanship, video content innovation, and comprehensive business strategy execution. We pride ourselves on having pioneered proprietary web-search advertising technology, an endeavour that has seen us revolutionise local search capabilities across Australia and Europe through online business directories. We’re in the business of not just meeting but exceeding expectations, with a keen eye on the integration of strategies that work.
But our story doesn’t end with past successes. Having founded, nurtured, and transitioned startups in these dynamic markets, we are continually evolving. Our journey is marked by the creation, scaling, and successful exit of startups that have reshaped landscapes. Our latest venture? Exploring the boundless potential of machine learning to redefine customer experiences, making them not just richer but revolutionary. Today, we stand on the brink of a new digital horizon, exploring the transformative power of machine learning to craft richer, more immersive customer experiences
At 145 East, we’re not just watching the digital future unfold; we’re setting the stage for it. Join us, and let’s navigate the digital landscape together, turning possibilities into realities, one solution at a time. Welcome to the forefront of digital excellence.
Welcome to 145 East.
Murray Longe
Principal Consultant / Advisor
Murray Longe is the visionary leader at the helm of 145 East. Murray isn’t just the owner and principal consultant of our organisation; he’s a digital alchemist, turning vague into the tangible and orchestrating innovation and success. With a career that spans over four vibrant decades, Murray’s journey is a testament to the transformative power of vision, expertise, and leadership in the digital and real-world realms. A testament to a lifelong dedication to learning and excellence. Murray’s path has meandered through the towering corporate skyscrapers, the intricate mechanisms of government organisations, and the spirited hustle of start-ups, each step marked by his indelible influence.
Murray’s entrepreneurial spirit first took flight in the bustling streets of Sydney with TrueLocal.com.au, a venture that marked the beginning of an extraordinary journey stretching across continents to the UK and Ireland. But Murray’s aspirations were not just to create; they were to innovate, to build, and lead him to co-found and successfully exit two trailblazing technology start-ups.
With a foundation built on Masters of Business Administration and Engineering, Murray’s expertise is as vast as the digital universe itself. His journey has seen him navigate the complex labyrinths of big corporates, government organisations, and the dynamic world of start-ups. Murray has not only established and managed Program Office functions within companies gracing the Australian Securities Exchange (ASX) but has also led digital and automotive industry teams in projects of monumental scale, involving up to 143 government and industry participants. His command of complex projects is unparalleled, adeptly steering endeavours that united up to 143 entities from government and industry under a single banner of innovation and progress.
At the core of Murray’s ethos is a relentless pursuit of emerging technologies and their real-world applications. He is driven by a passion to mold innovative ideas into commercial realities.
At the heart of Murray’s pursuits lies a fervent passion for the frontier of emerging technologies. His eyes are always on the horizon, scanning for the next breakthrough, the next leap forward. Murray’s essence is that of a pioneer, not just chasing but crafting the future, transforming the ethereal into the tangible, the innovative into the commercially successful. Murray Longe is not merely the owner, principal consultant, and advisor of 145 East. He is leading the charge towards a future where digital solutions redefine the possible
Contact Us
Reach out today to unlock your digital potential and take your business to new heights.